Do your cold emails pique your customers' interest with promising value, or do they resemble an endless proclamation of self-love?
Do your readers suspect that you're actually a marketing robot instead of a human?
No matter what industry you're in, boring cold emails are a turn-off. You won't get many opens or responses from a one-sided monologue. Great cold emails warm up prospects by starting genuine conversations that feel natural, leaving you in the best position to nurture the relationship further.
We can help you write highly personalized & conversational cold email templates to send at scale.
Do you want to engage in intelligent conversations that lay the foundation for building lasting relationships?
Wouldn't it be cool if your prospects were actually excited to talk to you?
Or if your cold email got forwarded 43 times because it was so fantastic and thought provoking?
These things will never happen if you send mass untargeted emails that add ZERO value. You won't win yourself any new business, and you'll probably damage your brand's reputation too. That's why we refuse to contribute to the crummy spam that's inundating everyone's inboxes, and so we only work with companies who are committed to building laser-focused email campaigns to prospects who they can add value to. Our dedication to quality makes our email campaigns get 3x more responses and sales appointments than other industry emails.
If you're not willing to take the time to craft thoughtful and focused email campaigns, please don't waste anyone's time sending cold emails.
Heather R Morgan is the founder and CEO of Salesfolk. A former economist, Heather traded the world of academia and research for tech startups in 2012 after moving back to the Bay Area after completing economic development projects in Egypt.
Heather has been obsessed with writing since childhood, and wrote her first "cold email" in the form of a letter to her favorite author, Robert Quackenbush, at age 4. Robert responded to her with a hand-written letter and autographed books, sparking her fascination with direct mail, which later became an obsession with cold emails. For the last 10 years, Heather has written at least 1 cold email a day.
Our team of copywriters and researchers are a bunch of neurotic nerds who can't sleep at night until we get our message 100% perfect. We're hustlers who get our thrills from writing cold emails and helping companies triple their revenue with our prospecting emails. Our hobbies are collecting propaganda, reading great books and articles, while building up libraries of "swipefiles" so we can craft the perfect headlines.