{"id":1337,"date":"2015-06-14T13:04:02","date_gmt":"2015-06-14T20:04:02","guid":{"rendered":"http:\/\/salesfolk.com\/blog\/?page_id=1337"},"modified":"2015-06-14T13:20:20","modified_gmt":"2015-06-14T20:20:20","slug":"3-sales-metrics-that-matter","status":"publish","type":"page","link":"https:\/\/salesfolk.com\/blog\/3-sales-metrics-that-matter\/","title":{"rendered":"The Only 3 Sales Metrics That Actually Matter"},"content":{"rendered":"

Wednesday June 24th at 10 AM PDT<\/strong><\/p>\n

\"sales

Lincoln Murphy, CEO at Sixteen Ventures<\/p><\/div>\n

Are you actually focusing on the right sales metrics, or are you misleading your organization by chasing after things that don’t actually matter?<\/p>\n

Everyone wants to make their sales quota, but obsessing too much with a “numbers game” based on industry “benchmarks” can actually steer you in the wrong direction<\/strong>.<\/p>\n

Contrary to popular belief, taking the “Brute Force + Bots” approach to sales before you’ve done any customer research will not magically make you into the “next Zenefits.” In fact, trying to scale your sales efforts too soon before you understand your customer and have product-market-fit probably won’t do more than get your mail servers blacklisted for spamming too hard<\/strong>.<\/p>\n

\"sales<\/a>

Heather R Morgan, Salesfolk CEO<\/p><\/div>\n

In this webinar with Lincoln Murphy and Heather Morgan, you will:<\/h3>\n
    \n
  1. Discover the real purpose of cold outreach (it\u2019s not what you think)<\/li>\n
  2. Learn the only way to measure your prospecting results (conventional wisdom be damned!)<\/li>\n
  3. Hear a centuries-old trick that will blow your template out of the water<\/li>\n<\/ol>\n

    …and a lot of other insights that can save your sales organization millions of dollars in expensive mistakes.<\/p>\n

    \n
    \n
    \n
    Join us<\/strong><\/div>\n
    Wednesday June 24 at 10AM PDT
    \n
    \n<\/p>\n
    <\/div>\n
    <\/div>\n<\/div>\n<\/div>\n<\/form>\n<\/div>\n

    <\/p>\n","protected":false},"excerpt":{"rendered":"

    Wednesday June 24th at 10 AM PDT Are you actually focusing on the right sales metrics, or are you misleading your organization by chasing after things that don’t actually matter? Everyone wants to make their sales quota, but obsessing too much with a “numbers game” based on industry “benchmarks” can actually steer you in the […]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"open","ping_status":"open","template":"","meta":{"footnotes":""},"class_list":["post-1337","page","type-page","status-publish","entry"],"yoast_head":"\nThe Only 3 Sales Metrics That Actually Matter - SalesFolk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/salesfolk.com\/blog\/3-sales-metrics-that-matter\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Only 3 Sales Metrics That Actually Matter - SalesFolk\" \/>\n<meta property=\"og:description\" content=\"Wednesday June 24th at 10 AM PDT Are you actually focusing on the right sales metrics, or are you misleading your organization by chasing after things that don’t actually matter? Everyone wants to make their sales quota, but obsessing too much with a “numbers game” based on industry “benchmarks” can actually steer you in the […]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/salesfolk.com\/blog\/3-sales-metrics-that-matter\/\" \/>\n<meta property=\"og:site_name\" content=\"SalesFolk\" \/>\n<meta property=\"article:modified_time\" content=\"2015-06-14T20:20:20+00:00\" \/>\n<meta property=\"og:image\" content=\"http:\/\/salesfolk.com\/blog\/wp-content\/uploads\/2015\/06\/lincoln-murphy-e1434246542201.jpg\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/salesfolk.com\\\/blog\\\/3-sales-metrics-that-matter\\\/\",\"url\":\"https:\\\/\\\/salesfolk.com\\\/blog\\\/3-sales-metrics-that-matter\\\/\",\"name\":\"The Only 3 Sales Metrics That Actually Matter - SalesFolk\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/salesfolk.com\\\/blog\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/salesfolk.com\\\/blog\\\/3-sales-metrics-that-matter\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/salesfolk.com\\\/blog\\\/3-sales-metrics-that-matter\\\/#primaryimage\"},\"thumbnailUrl\":\"http:\\\/\\\/salesfolk.com\\\/blog\\\/wp-content\\\/uploads\\\/2015\\\/06\\\/lincoln-murphy-e1434246542201.jpg\",\"datePublished\":\"2015-06-14T20:04:02+00:00\",\"dateModified\":\"2015-06-14T20:20:20+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/salesfolk.com\\\/blog\\\/3-sales-metrics-that-matter\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/salesfolk.com\\\/blog\\\/3-sales-metrics-that-matter\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/salesfolk.com\\\/blog\\\/3-sales-metrics-that-matter\\\/#primaryimage\",\"url\":\"http:\\\/\\\/salesfolk.com\\\/blog\\\/wp-content\\\/uploads\\\/2015\\\/06\\\/lincoln-murphy-e1434246542201.jpg\",\"contentUrl\":\"http:\\\/\\\/salesfolk.com\\\/blog\\\/wp-content\\\/uploads\\\/2015\\\/06\\\/lincoln-murphy-e1434246542201.jpg\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/salesfolk.com\\\/blog\\\/3-sales-metrics-that-matter\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/salesfolk.com\\\/blog\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"The Only 3 Sales Metrics That Actually Matter\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/salesfolk.com\\\/blog\\\/#website\",\"url\":\"https:\\\/\\\/salesfolk.com\\\/blog\\\/\",\"name\":\"SalesFolk\",\"description\":\"Scalable email templates that feel like personalized one-on-one messages\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/salesfolk.com\\\/blog\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"The Only 3 Sales Metrics That Actually Matter - SalesFolk","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/salesfolk.com\/blog\/3-sales-metrics-that-matter\/","og_locale":"en_US","og_type":"article","og_title":"The Only 3 Sales Metrics That Actually Matter - SalesFolk","og_description":"Wednesday June 24th at 10 AM PDT Are you actually focusing on the right sales metrics, or are you misleading your organization by chasing after things that don’t actually matter? 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