{"id":799,"date":"2015-01-18T22:31:11","date_gmt":"2015-01-19T06:31:11","guid":{"rendered":"http:\/\/salesfolk.com\/?page_id=799"},"modified":"2015-01-26T00:25:00","modified_gmt":"2015-01-26T08:25:00","slug":"effective-email-writing-campaign","status":"publish","type":"page","link":"https:\/\/salesfolk.com\/blog\/effective-email-writing-campaign\/","title":{"rendered":"Secrets to Writing Highly Effective Email Campaigns"},"content":{"rendered":"<p><strong>Wednesday, February 11th at 1pm PST<\/strong><\/p>\n<p>Do you want to get better conversions from your email campaigns?<\/p>\n<p>Learn how to double the effectiveness of your email campaigns based on data from sending\u00a0over\u00a0100,000 emails with Salesfolk CEO Heather R Morgan and Davide Di Prossimo, the Editor and Director of Ad Sales at Follow.net.<\/p>\n<p><strong>In this webinar, we will show you how to:<\/strong><\/p>\n<ul>\n<li>write better subject lines to increase your open rates<\/li>\n<li>create stronger calls to action to improve click and response rates<\/li>\n<li>leverage social engineering to\u00a0increase the trustworthiness and credibility of your emails<\/li>\n<li>A\/B test your emails to optimize for maximum opens, clicks and responses<\/li>\n<\/ul>\n<p><img loading=\"lazy\" class=\"alignleft wp-image-623\" src=\"https:\/\/salesfolk.com\/wp-content\/uploads\/2014\/06\/heather-pro-pics-e1421639384927.jpg\" alt=\"heather cold email queen\" width=\"215\" height=\"215\" srcset=\"https:\/\/salesfolk.com\/blog\/wp-content\/uploads\/2014\/06\/heather-pro-pics-e1421639384927.jpg 901w, https:\/\/salesfolk.com\/blog\/wp-content\/uploads\/2014\/06\/heather-pro-pics-e1421639384927-150x150.jpg 150w, https:\/\/salesfolk.com\/blog\/wp-content\/uploads\/2014\/06\/heather-pro-pics-e1421639384927-300x300.jpg 300w\" sizes=\"(max-width: 215px) 100vw, 215px\" \/><strong>Heather R Morgan, CEO @ Salesfolk &#8212;<\/strong>Heather is an email expert and has written more than 10,000 emails. She&#8217;s written and optimized the copy for cold and drip email campaigns for dozens of tech companies.<\/p>\n<p>&nbsp;<\/p>\n<p><img loading=\"lazy\" class=\"alignleft wp-image-796\" src=\"https:\/\/salesfolk.com\/wp-content\/uploads\/2015\/01\/davide-prossimo-webinar-e1421639934864.jpg\" alt=\"davide prossimo\" width=\"214\" height=\"214\" srcset=\"https:\/\/salesfolk.com\/blog\/wp-content\/uploads\/2015\/01\/davide-prossimo-webinar-e1421639934864.jpg 446w, https:\/\/salesfolk.com\/blog\/wp-content\/uploads\/2015\/01\/davide-prossimo-webinar-e1421639934864-150x150.jpg 150w, https:\/\/salesfolk.com\/blog\/wp-content\/uploads\/2015\/01\/davide-prossimo-webinar-e1421639934864-300x300.jpg 300w\" sizes=\"(max-width: 214px) 100vw, 214px\" \/><\/p>\n<p><strong>\u00a0Davide Di Prossimo, Director of Ad Sales @ Follow.Net &#8212;<\/strong>Davide is\u00a0the editor of Follow&#8217;s blog and responsible for marketing operations at Follow, including email marketing.<\/p>\n<\/p>\n<p>Fill out the form on the right to attend the webinar.<\/p>\n<p>See you there!<\/p>\n<p><!-- Begin MailChimp Signup Form --><\/p>\n<div id=\"mc_embed_lp_signup\">\n<form id=\"mc-embedded-subscribe-form\" class=\"validate\" action=\"\/\/salesfolk.us8.list-manage.com\/subscribe\/post?u=311da5746019025922046db95&amp;id=8a04c6601b\" method=\"post\" name=\"mc-embedded-subscribe-form\" novalidate=\"\" target=\"_blank\">\n<div id=\"mc_embed_signup_scroll\">\n<p><label for=\"mce-EMAIL\"><strong>Register for the effective email webinar here:<\/strong><\/label><\/p>\n<p><input id=\"mce-EMAIL\" class=\"email\" name=\"EMAIL\" required=\"\" type=\"email\" value=\"\" placeholder=\"email address\" \/><\/p>\n<p><!-- real people should not fill this in and expect good things - do not remove this or risk form bot signups--><\/p>\n<div style=\"position: absolute; left: -5000px;\"><input tabindex=\"-1\" name=\"b_311da5746019025922046db95_8a04c6601b\" type=\"text\" value=\"\" \/><\/div>\n<div class=\"clear\"><input id=\"mc-embedded-subscribe\" class=\"button\" name=\"Register\" type=\"submit\" value=\"Register\" \/><\/div>\n<\/div>\n<\/form>\n<\/div>\n<p><!--End mc_embed_signup--><\/p>\n<div class=\"sharedaddy sd-sharing-enabled\"><div class=\"robots-nocontent sd-block sd-social sd-social-icon-text sd-sharing\"><h3 class=\"sd-title\">Share this:<\/h3><div class=\"sd-content\"><ul><li class=\"share-twitter\"><a rel=\"nofollow noopener noreferrer\" data-shared=\"sharing-twitter-799\" class=\"share-twitter sd-button share-icon\" href=\"https:\/\/salesfolk.com\/blog\/effective-email-writing-campaign\/?share=twitter\" target=\"_blank\" title=\"Click to share on Twitter\"><span>Twitter<\/span><\/a><\/li><li class=\"share-linkedin\"><a rel=\"nofollow noopener noreferrer\" data-shared=\"sharing-linkedin-799\" class=\"share-linkedin sd-button share-icon\" href=\"https:\/\/salesfolk.com\/blog\/effective-email-writing-campaign\/?share=linkedin\" target=\"_blank\" title=\"Click to share on LinkedIn\"><span>LinkedIn<\/span><\/a><\/li><li class=\"share-facebook\"><a rel=\"nofollow noopener noreferrer\" data-shared=\"sharing-facebook-799\" class=\"share-facebook sd-button share-icon\" href=\"https:\/\/salesfolk.com\/blog\/effective-email-writing-campaign\/?share=facebook\" target=\"_blank\" title=\"Click to share on Facebook\"><span>Facebook<\/span><\/a><\/li><li class=\"share-reddit\"><a rel=\"nofollow noopener noreferrer\" data-shared=\"\" class=\"share-reddit sd-button share-icon\" href=\"https:\/\/salesfolk.com\/blog\/effective-email-writing-campaign\/?share=reddit\" target=\"_blank\" title=\"Click to share on Reddit\"><span>Reddit<\/span><\/a><\/li><li class=\"share-pocket\"><a rel=\"nofollow noopener noreferrer\" data-shared=\"\" class=\"share-pocket sd-button share-icon\" href=\"https:\/\/salesfolk.com\/blog\/effective-email-writing-campaign\/?share=pocket\" target=\"_blank\" title=\"Click to share on Pocket\"><span>Pocket<\/span><\/a><\/li><li class=\"share-tumblr\"><a rel=\"nofollow noopener noreferrer\" data-shared=\"\" class=\"share-tumblr sd-button share-icon\" href=\"https:\/\/salesfolk.com\/blog\/effective-email-writing-campaign\/?share=tumblr\" target=\"_blank\" title=\"Click to share on Tumblr\"><span>Tumblr<\/span><\/a><\/li><li class=\"share-email\"><a rel=\"nofollow noopener noreferrer\" data-shared=\"\" class=\"share-email sd-button share-icon\" href=\"https:\/\/salesfolk.com\/blog\/effective-email-writing-campaign\/?share=email\" target=\"_blank\" title=\"Click to email this to a friend\"><span>Email<\/span><\/a><\/li><li class=\"share-end\"><\/li><\/ul><\/div><\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>Wednesday, February 11th at 1pm PST Do you want to get better conversions from your email campaigns? Learn how to double the effectiveness of your email campaigns based on data from sending\u00a0over\u00a0100,000 emails with Salesfolk CEO Heather R Morgan and Davide Di Prossimo, the Editor and Director of Ad Sales at Follow.net. In this webinar, [&hellip;]<\/p>\n<div class=\"sharedaddy sd-sharing-enabled\"><div class=\"robots-nocontent sd-block sd-social sd-social-icon-text sd-sharing\"><h3 class=\"sd-title\">Share this:<\/h3><div class=\"sd-content\"><ul><li class=\"share-twitter\"><a rel=\"nofollow noopener noreferrer\" data-shared=\"sharing-twitter-799\" class=\"share-twitter sd-button share-icon\" href=\"https:\/\/salesfolk.com\/blog\/effective-email-writing-campaign\/?share=twitter\" target=\"_blank\" title=\"Click to share on Twitter\"><span>Twitter<\/span><\/a><\/li><li class=\"share-linkedin\"><a rel=\"nofollow noopener noreferrer\" data-shared=\"sharing-linkedin-799\" class=\"share-linkedin sd-button share-icon\" href=\"https:\/\/salesfolk.com\/blog\/effective-email-writing-campaign\/?share=linkedin\" target=\"_blank\" title=\"Click to share on LinkedIn\"><span>LinkedIn<\/span><\/a><\/li><li class=\"share-facebook\"><a rel=\"nofollow noopener noreferrer\" data-shared=\"sharing-facebook-799\" class=\"share-facebook sd-button share-icon\" href=\"https:\/\/salesfolk.com\/blog\/effective-email-writing-campaign\/?share=facebook\" target=\"_blank\" title=\"Click to share on Facebook\"><span>Facebook<\/span><\/a><\/li><li class=\"share-reddit\"><a rel=\"nofollow noopener noreferrer\" data-shared=\"\" class=\"share-reddit sd-button share-icon\" href=\"https:\/\/salesfolk.com\/blog\/effective-email-writing-campaign\/?share=reddit\" target=\"_blank\" title=\"Click to share on Reddit\"><span>Reddit<\/span><\/a><\/li><li class=\"share-pocket\"><a rel=\"nofollow noopener noreferrer\" data-shared=\"\" class=\"share-pocket sd-button share-icon\" href=\"https:\/\/salesfolk.com\/blog\/effective-email-writing-campaign\/?share=pocket\" target=\"_blank\" title=\"Click to share on Pocket\"><span>Pocket<\/span><\/a><\/li><li class=\"share-tumblr\"><a rel=\"nofollow noopener noreferrer\" data-shared=\"\" class=\"share-tumblr sd-button share-icon\" href=\"https:\/\/salesfolk.com\/blog\/effective-email-writing-campaign\/?share=tumblr\" target=\"_blank\" title=\"Click to share on Tumblr\"><span>Tumblr<\/span><\/a><\/li><li class=\"share-email\"><a rel=\"nofollow noopener noreferrer\" data-shared=\"\" class=\"share-email sd-button share-icon\" href=\"https:\/\/salesfolk.com\/blog\/effective-email-writing-campaign\/?share=email\" target=\"_blank\" title=\"Click to email this to a friend\"><span>Email<\/span><\/a><\/li><li class=\"share-end\"><\/li><\/ul><\/div><\/div><\/div>","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"open","ping_status":"open","template":"page_landing.php","meta":{"spay_email":""},"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/P4LFbr-cT","_links":{"self":[{"href":"https:\/\/salesfolk.com\/blog\/wp-json\/wp\/v2\/pages\/799"}],"collection":[{"href":"https:\/\/salesfolk.com\/blog\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/salesfolk.com\/blog\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/salesfolk.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/salesfolk.com\/blog\/wp-json\/wp\/v2\/comments?post=799"}],"version-history":[{"count":11,"href":"https:\/\/salesfolk.com\/blog\/wp-json\/wp\/v2\/pages\/799\/revisions"}],"predecessor-version":[{"id":883,"href":"https:\/\/salesfolk.com\/blog\/wp-json\/wp\/v2\/pages\/799\/revisions\/883"}],"wp:attachment":[{"href":"https:\/\/salesfolk.com\/blog\/wp-json\/wp\/v2\/media?parent=799"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}