{"id":1496,"date":"2015-09-01T08:30:59","date_gmt":"2015-09-01T15:30:59","guid":{"rendered":"http:\/\/salesfolk.com\/blog\/?p=1496"},"modified":"2015-10-07T21:14:11","modified_gmt":"2015-10-08T04:14:11","slug":"secret-every-great-salesperson-needs-know","status":"publish","type":"post","link":"https:\/\/salesfolk.com\/blog\/secret-every-great-salesperson-needs-know\/","title":{"rendered":"A Secret Every Great Salesperson Needs to Know"},"content":{"rendered":"<p><img loading=\"lazy\" class=\"alignnone wp-image-1497 size-medium\" src=\"https:\/\/salesfolk.com\/blog\/wp-content\/uploads\/2015\/08\/trish-bertuzzi-203x300.png\" alt=\"sales secret\" width=\"203\" height=\"300\" srcset=\"https:\/\/salesfolk.com\/blog\/wp-content\/uploads\/2015\/08\/trish-bertuzzi-203x300.png 203w, https:\/\/salesfolk.com\/blog\/wp-content\/uploads\/2015\/08\/trish-bertuzzi.png 363w\" sizes=\"(max-width: 203px) 100vw, 203px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">I recently had the pleasure of speaking with <strong>Trish Bertuzzi<\/strong>, the President and Chief Strategist of <strong>The Bridge Group<\/strong>. \u00a0If you don&#8217;t already know her, Trish is a highly respected and incredibly knowledgeable inside sales expert with more than 30 years of experience as a salesperson, managing sales teams and consulting B2B companies on improving their sales strategies. \u00a0<\/span><span style=\"font-weight: 400;\">The American Association of Inside Sales Professionals (AA-ISP) has consistently named <\/span><span style=\"font-weight: 400;\">Trish <\/span><span style=\"font-weight: 400;\">one of the \u201cTop 25 Most Influential Inside Sales Professionals\u201d for four years in a row.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In one of my most interesting sales interviews I&#8217;ve had so far, Trish and I discuss important inside sales challenges, and what sales executives can do to proactively resolve them. Topics discussed range from product market fit issues to what most companies miss when trying to attract women to join their sales force.\u00a0<\/span><span style=\"font-weight: 400;\">Join our lively conversation and see how your company can tackle major sales snafus and share successful sales strategies with proven results.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Here\u2019s what we covered in this interview:<\/span><\/p>\n<ul>\n<li><b><a href=\"https:\/\/youtu.be\/1uRA2vXSt6M#t=3m59s\" target=\"_blank\">03:59<\/a><\/b><span style=\"font-weight: 400;\"> \u00a0how to entice talented women to join your salesforce and avoid the turn-off mistakes so many companies are making<\/span><\/li>\n<li><a href=\"https:\/\/youtu.be\/1uRA2vXSt6M#t=5m41s\" target=\"_blank\"><b>05:41<\/b><\/a><span style=\"font-weight: 400;\"> \u00a0if you\u2019re relying on your technology to engage customers, here\u2019s a major shift to your thinking that will increase sales<\/span><\/li>\n<li><b><a href=\"https:\/\/youtu.be\/1uRA2vXSt6M#t=6m40s\" target=\"_blank\">06:40<\/a><\/b><span style=\"font-weight: 400;\"> \u00a0the powerful sales benefit that resonates with prospects\u2019 emotions much deeper than simply \u201cfaster and cheaper\u201d<\/span><\/li>\n<li><b><b><a href=\"https:\/\/youtu.be\/1uRA2vXSt6M#t=13m10s\" target=\"_blank\">13:10<\/a> \u00a0<\/b><span style=\"font-weight: 400;\">the secret every great inside sales rep needs to know about successful sales conversations<\/span><\/b><\/li>\n<li><b><a href=\"https:\/\/youtu.be\/1uRA2vXSt6M#t=16m20s\" target=\"_blank\">16:20<\/a><\/b><span style=\"font-weight: 400;\"> \u00a0best practices for quickly training highly successful sales teams<\/span><\/li>\n<li><b><a href=\"https:\/\/youtu.be\/1uRA2vXSt6M#t=25m37s\" target=\"_blank\">25:37<\/a><\/b><span style=\"font-weight: 400;\"> \u00a0try this method instead of spamming your prospects with emails they won\u2019t read<\/span><\/li>\n<li><b><a href=\"https:\/\/youtu.be\/1uRA2vXSt6M#t=32m459s\" target=\"_blank\">32:59<\/a><\/b><span style=\"font-weight: 400;\"> \u00a0hoping to break into the European market? \u00a0don\u2019t ignore these considerations or you will fail at expanding into new markets<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">..and more! Listen to the rest of the interview to hear other advice for ramping up your sales team and optimizing your outbound email campaigns.<\/span><\/p>\n<p><iframe loading=\"lazy\" src=\"https:\/\/www.youtube.com\/embed\/1uRA2vXSt6M\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p>For more information on Inside Sales, check out these <a href=\"http:\/\/www.bridgegroupinc.com\/inside-sales-resources\" target=\"_blank\">free resources from the Bridge Group<\/a>.<\/p>\n<p><b>Books mentioned in the interview:<\/b><\/p>\n<p><i><span style=\"font-weight: 400;\">-The Must-React System: User&#8217;s Guide to Prospecting C-Suite Executives<\/span><\/i><span style=\"font-weight: 400;\"> by Kraig Kleeman<\/span><\/p>\n<p><i><span style=\"font-weight: 400;\">-Predictable Revenue: Turn Your Business Into a Sales Machine with the $100 Million Best Practices of Salesforce.com<\/span><\/i><span style=\"font-weight: 400;\"> by Aaron Ross<\/span><\/p>\n<p><i><span style=\"font-weight: 400;\">-Agile Selling: Get Up to Speed Quickly in Today&#8217;s Ever-Changing Sales World<\/span><\/i><span style=\"font-weight: 400;\"> by Jill Konrath<\/span><\/p>\n<p><b>Blog mentioned: \u00a0<\/b><\/p>\n<p><i><span style=\"font-weight: 400;\">-Inside Sales Experts<\/span><\/i><\/p>\n<div class=\"sharedaddy sd-sharing-enabled\"><div class=\"robots-nocontent sd-block sd-social sd-social-icon-text sd-sharing\"><h3 class=\"sd-title\">Share this:<\/h3><div class=\"sd-content\"><ul><li class=\"share-twitter\"><a rel=\"nofollow noopener noreferrer\" data-shared=\"sharing-twitter-1496\" class=\"share-twitter sd-button share-icon\" href=\"https:\/\/salesfolk.com\/blog\/secret-every-great-salesperson-needs-know\/?share=twitter\" target=\"_blank\" title=\"Click to share on Twitter\"><span>Twitter<\/span><\/a><\/li><li class=\"share-linkedin\"><a rel=\"nofollow noopener noreferrer\" data-shared=\"sharing-linkedin-1496\" class=\"share-linkedin sd-button share-icon\" href=\"https:\/\/salesfolk.com\/blog\/secret-every-great-salesperson-needs-know\/?share=linkedin\" target=\"_blank\" title=\"Click to share on LinkedIn\"><span>LinkedIn<\/span><\/a><\/li><li class=\"share-facebook\"><a rel=\"nofollow noopener noreferrer\" data-shared=\"sharing-facebook-1496\" class=\"share-facebook sd-button share-icon\" href=\"https:\/\/salesfolk.com\/blog\/secret-every-great-salesperson-needs-know\/?share=facebook\" target=\"_blank\" title=\"Click to share on Facebook\"><span>Facebook<\/span><\/a><\/li><li class=\"share-reddit\"><a rel=\"nofollow noopener noreferrer\" data-shared=\"\" class=\"share-reddit sd-button share-icon\" href=\"https:\/\/salesfolk.com\/blog\/secret-every-great-salesperson-needs-know\/?share=reddit\" target=\"_blank\" title=\"Click to share on Reddit\"><span>Reddit<\/span><\/a><\/li><li class=\"share-pocket\"><a rel=\"nofollow noopener noreferrer\" data-shared=\"\" class=\"share-pocket sd-button share-icon\" href=\"https:\/\/salesfolk.com\/blog\/secret-every-great-salesperson-needs-know\/?share=pocket\" target=\"_blank\" title=\"Click to share on Pocket\"><span>Pocket<\/span><\/a><\/li><li class=\"share-tumblr\"><a rel=\"nofollow noopener noreferrer\" data-shared=\"\" class=\"share-tumblr sd-button share-icon\" href=\"https:\/\/salesfolk.com\/blog\/secret-every-great-salesperson-needs-know\/?share=tumblr\" target=\"_blank\" title=\"Click to share on Tumblr\"><span>Tumblr<\/span><\/a><\/li><li class=\"share-email\"><a rel=\"nofollow noopener noreferrer\" data-shared=\"\" class=\"share-email sd-button share-icon\" href=\"https:\/\/salesfolk.com\/blog\/secret-every-great-salesperson-needs-know\/?share=email\" target=\"_blank\" title=\"Click to email this to a friend\"><span>Email<\/span><\/a><\/li><li class=\"share-end\"><\/li><\/ul><\/div><\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>I recently had the pleasure of speaking with Trish Bertuzzi, the President and Chief Strategist of The Bridge Group. \u00a0If you don&#8217;t already know her, Trish is a highly respected and incredibly knowledgeable inside sales expert with more than 30 years of experience as a salesperson, managing sales teams and consulting B2B companies on improving [&hellip;]<\/p>\n<div class=\"sharedaddy sd-sharing-enabled\"><div class=\"robots-nocontent sd-block sd-social sd-social-icon-text sd-sharing\"><h3 class=\"sd-title\">Share this:<\/h3><div class=\"sd-content\"><ul><li class=\"share-twitter\"><a rel=\"nofollow noopener noreferrer\" data-shared=\"sharing-twitter-1496\" class=\"share-twitter sd-button share-icon\" href=\"https:\/\/salesfolk.com\/blog\/secret-every-great-salesperson-needs-know\/?share=twitter\" target=\"_blank\" title=\"Click to share on Twitter\"><span>Twitter<\/span><\/a><\/li><li class=\"share-linkedin\"><a rel=\"nofollow noopener noreferrer\" data-shared=\"sharing-linkedin-1496\" class=\"share-linkedin sd-button share-icon\" href=\"https:\/\/salesfolk.com\/blog\/secret-every-great-salesperson-needs-know\/?share=linkedin\" target=\"_blank\" title=\"Click to share on LinkedIn\"><span>LinkedIn<\/span><\/a><\/li><li class=\"share-facebook\"><a rel=\"nofollow noopener noreferrer\" data-shared=\"sharing-facebook-1496\" class=\"share-facebook sd-button share-icon\" href=\"https:\/\/salesfolk.com\/blog\/secret-every-great-salesperson-needs-know\/?share=facebook\" target=\"_blank\" title=\"Click to share on Facebook\"><span>Facebook<\/span><\/a><\/li><li class=\"share-reddit\"><a rel=\"nofollow noopener noreferrer\" data-shared=\"\" class=\"share-reddit sd-button share-icon\" href=\"https:\/\/salesfolk.com\/blog\/secret-every-great-salesperson-needs-know\/?share=reddit\" target=\"_blank\" title=\"Click to share on Reddit\"><span>Reddit<\/span><\/a><\/li><li class=\"share-pocket\"><a rel=\"nofollow noopener noreferrer\" data-shared=\"\" class=\"share-pocket sd-button share-icon\" href=\"https:\/\/salesfolk.com\/blog\/secret-every-great-salesperson-needs-know\/?share=pocket\" target=\"_blank\" title=\"Click to share on Pocket\"><span>Pocket<\/span><\/a><\/li><li class=\"share-tumblr\"><a rel=\"nofollow noopener noreferrer\" data-shared=\"\" class=\"share-tumblr sd-button share-icon\" href=\"https:\/\/salesfolk.com\/blog\/secret-every-great-salesperson-needs-know\/?share=tumblr\" target=\"_blank\" title=\"Click to share on Tumblr\"><span>Tumblr<\/span><\/a><\/li><li class=\"share-email\"><a rel=\"nofollow noopener noreferrer\" data-shared=\"\" class=\"share-email sd-button share-icon\" href=\"https:\/\/salesfolk.com\/blog\/secret-every-great-salesperson-needs-know\/?share=email\" target=\"_blank\" title=\"Click to email this to a friend\"><span>Email<\/span><\/a><\/li><li class=\"share-end\"><\/li><\/ul><\/div><\/div><\/div>","protected":false},"author":1,"featured_media":1497,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"spay_email":"","jetpack_publicize_message":"","jetpack_is_tweetstorm":false},"categories":[7,5],"tags":[35,36,32,34,33],"jetpack_featured_media_url":"https:\/\/salesfolk.com\/blog\/wp-content\/uploads\/2015\/08\/trish-bertuzzi.png","jetpack_publicize_connections":[],"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p4LFbr-o8","_links":{"self":[{"href":"https:\/\/salesfolk.com\/blog\/wp-json\/wp\/v2\/posts\/1496"}],"collection":[{"href":"https:\/\/salesfolk.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/salesfolk.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/salesfolk.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/salesfolk.com\/blog\/wp-json\/wp\/v2\/comments?post=1496"}],"version-history":[{"count":9,"href":"https:\/\/salesfolk.com\/blog\/wp-json\/wp\/v2\/posts\/1496\/revisions"}],"predecessor-version":[{"id":1506,"href":"https:\/\/salesfolk.com\/blog\/wp-json\/wp\/v2\/posts\/1496\/revisions\/1506"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/salesfolk.com\/blog\/wp-json\/wp\/v2\/media\/1497"}],"wp:attachment":[{"href":"https:\/\/salesfolk.com\/blog\/wp-json\/wp\/v2\/media?parent=1496"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/salesfolk.com\/blog\/wp-json\/wp\/v2\/categories?post=1496"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/salesfolk.com\/blog\/wp-json\/wp\/v2\/tags?post=1496"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}