{"id":2935,"date":"2021-02-10T14:01:19","date_gmt":"2021-02-10T22:01:19","guid":{"rendered":"http:\/\/salesfolk.com\/blog\/?p=2935"},"modified":"2021-03-11T07:49:11","modified_gmt":"2021-03-11T15:49:11","slug":"cold-emails-dont-need-graphs-images","status":"publish","type":"post","link":"https:\/\/salesfolk.com\/blog\/cold-emails-dont-need-graphs-images\/","title":{"rendered":"Why most cold emails don’t need graphs or images"},"content":{"rendered":"

Do you attach or embed images in your sales prospecting emails?<\/p>\n

I’m not talking about\u00a0sales emails with qualified leads you already had a phone call with, but “cold emails<\/strong><\/em>” to people you’ve never met or spoken with before.<\/p>\n

The problem with “email images” is that they don’t always load<\/strong>, and can easily screw up email deliverability<\/strong>.<\/p>\n

\"picard<\/a><\/p>\n

Also, some of the charts and graphs that salespeople like to share are not that clear or compelling.\u00a0 Some of them are even downright boring…<\/p>\n

You can’t expect strangers to take the time to analyze a complicated chart your marketing team designed.\"Excessive<\/a><\/p>\n

The following video explains more about why not to have images in your emails, and what to do instead.<\/p>\n

Treats from my sold-out\u00a0Cold Email Copywriting Workshop<\/h2>\n

I recently gave a virtual workshop on cold email copywriting to 100 eager participants. It was packed the entire time, and we had a blast together! Thanks to everyone who attended. \ud83e\udd42 \ud83c\udf7e \ud83d\udc10\u00a0\ud83d\udc10<\/p>\n

During this event, I gave live feedback with tracked changes \ud83d\udd28 and comments\u00a0\u270f\ufe0f on 5 real emails sent by attendees<\/strong>.<\/p>\n

I know many of you wanted to attend, but were unable to because it sold-out in less than 48 hours, without me doing any marketing.<\/p>\n

Don’t worry: I’ll be doing another one soon (be sure to subscribe to the SalesFolk email newsletter<\/strong> and follow our Youtube channel<\/a> for an invite to the next one!<\/strong>).<\/h4>\n

But in the meanwhile, I wanted to share the video recording with you.<\/p>\n

However, the workshop went into overtime a bit since we had so many great sales prospecting questions and real cold email examples to review, and it ended up being almost an hour.<\/p>\n

Rather than posting 1\u00a0LONG video, I decided to chop it up into bite-sized pieces and share them with you over the coming weeks. Each part will include a different cold email that I reviewed, and gave actionable feedback on.<\/p>\n

Fun Fact<\/strong>: one of these later parts of this workshop has me doing a little freestyle I wrote about cold email! \ud83e\udd13 \ud83d\udc10 \ud83d\ude0e So be sure to stay tuned!<\/em><\/p>\n

Here is part 1:
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