Scalable email templates that feel like personalized one-on-one messages
Hall of Shame Award: The Ironic Email that Lacks Research This crappy cold email is amazingly ironic -- it’s from a B2B lead generation company that is trying to convey how they can “Identify and hand pick highly targeted leads that match your … [Continue reading]
If you’re searching for a “silver bullet” to magically solve all your problems, you’re probably going to fail. Even if you’ve found an effective tactic that can give you a strong advantage, that advantage won’t last long once a million other … [Continue reading]
Hall of Shame Award: The Selfish Email That Lacks a Value Proposition Above we have an email that is truly self-absorbed -- it completely fails to captivate the interest of the reader, and instead focuses its message on finding someone to sell … [Continue reading]
Cold Email Hall of Shame Award: "The Feature Paragraph Crammer" This email goes on forever about "Clip features" without ever establishing rapport with the recipient in the first place. In fact, the sender sent three cold emails repeating … [Continue reading]
Whether you crushed your sales goals and had awesome numbers in 2015, or made huge mistakes that left you a bit short, you need to learn from last years’ mistakes and wins if you want to improve and grow in 2016. Either way, now is the time to … [Continue reading]
