Scalable email templates that feel like personalized one-on-one messages
Would you like to get dozens, if not hundreds of responses from each of your outbound email campaigns in 2015? During a 6 week engagement with Ambition, a sales productivity and gamification startup from Y-Combinator, our initial cold email copy … [Continue reading]
Growing up I hated sales people. I always hated the thought of being sold, and so I avoided salespeople with a passion. Except my Russian friend who gets excited when he sees sales people for an opportunity to haggle, most people generally don’t … [Continue reading]
Do you want to achieve predictable revenue growth for your company’s sales in 2015? One of the easiest and most certain ways to do that is to learn to build and deploy effective outbound email campaigns. Research from Marketing Profs, Inside Sales … [Continue reading]
Have you been sending out the same stale cold email to all your prospects all year long? This year I started a crusade to save B2B sales organizations from sending crappy canned cold emails. Because cold emails are often a company’s first touch … [Continue reading]
Have your cold emails been naughty or nice this year? Most of the cold emails I see use the same stale and outdated formula: who’s the right person to talk to, and all the stuff their product can do. The problem with these untargeted emails are … [Continue reading]
