Scalable email templates that feel like personalized one-on-one messages
What if you could get your outbound sales emails seen by 5x more people just by making one simple change? If you’re sending your (cold, not "opted-in") prospecting emails using marketing automation software like Marketo, simply sending those … [Continue reading]
I still can't believe how many times people ask me why they shouldn't send "outbound emails" (or cold emails) with Marketo, Hubspot, Mailchimp, Pardot or some other email marketing automation software. This shouldn't even be a question or a … [Continue reading]
How much should you personalize your sales emails? Sending mass generic emails with zero personalization won't get you many responses, but writing every email one at a time isn't very scalable or cost-effective either. So how much … [Continue reading]
Would you like to send a cold email to any CEO or celebrity and get a warm response? New relationships begin every day through cold contacts, whether through Twitter, Linkedin, cold calling, or cold emails. No matter who you're trying to get … [Continue reading]
How many new cold emails did you get this morning? If you're like most people, you probably have dozens, if not hundreds, of cold emails sitting around in your inbox. Unfortunately most of these cold emails aren't very good, and are a general … [Continue reading]
