Scalable email templates that feel like personalized one-on-one messages
Cold email campaigns are one of the most effective ways a company can begin sales conversations that drive new revenue. That said, too many businesses fail to recognize that sending cold emails is a bit like playing with fire—it’s easy to hit … [Continue reading]
Most of us know shameless self-promotion in a cold email makes the sender look like an egomaniac who isn’t interested in getting to know their prospects. But sometimes, self-focused copy isn’t offending potential customers. It’s just making the … [Continue reading]
Sales emails are not marketing emails. This sounds simple enough, but you wouldn’t believe how many sales emails I see in my inbox that resemble long-winded marketing newsletters. And I’m guessing they’re also in yours So what’s the difference … [Continue reading]
Don't you just hate it when a salesperson decides to spam your inbox with useless, boring, and repetitive emails because they just want to "follow-up" with you or "bubble their message to the top of your inbox"? I'm in sales, so I get that … [Continue reading]
Just like with dating, the best cold emails make a point to be seductive. Your goal is to entice new customers into doing what you ask, whether that’s replying to your email, signing up for your newsletter, or making time for a call. That’s why … [Continue reading]
